We are delighted to share the exciting news that Talking Tortoise, our leading marketing and PR company specialising in tourism attractions industries, has recently become the latest trade member of the National Farm Attraction Industry (NFAN). This partnership marks a significant milestone in our commitment to supporting and enhancing the farm park community.
So, what is NFAN?
Established in 1996, NFAN stands as the only independent co-operative for farm and rural attractions, with a membership exceeding 200 farm establishments. The organisation is dedicated to providing professional support and assistance across various areas, fostering collaboration within the farm attraction industry.
NFAN traces its roots back to 1996, thanks to the vision of Jim Keetch, a Farm Park owner in Weldon, Northants. His pioneering efforts laid the foundation for NFAN, which continues to be a prominent voice for the farm park industry.
NFAN members, including Talking Tortoise, play a crucial role in offering enjoyable and educational experiences to families and schools across the UK. With 219 farm attraction members, NFAN collectively welcomes a staggering 25 million visits annually. Farm attractions are a thriving and growing sector in the UK tourism economy. The farm parks in the group contribute significantly by employing over 13,000 local individuals.
In 2012, NFAN played a key role in creating the Industry Code of Practice, ensuring proper interactions between visitors and farm animals. The organisation further enhanced its commitment to animal welfare by launching the Animal Attraction Assured Scheme in 2018.
What does this mean for Talking Tortoise: The Tourist Attraction Agency?
As Talking Tortoise: The Tourist Attraction Agency, a lot of our clientele are in the farm park industry. We specialise in offering marketing and PR support to tourism attractions and our expertise lies in crafting compelling content, implementing strategic marketing campaigns, and fostering positive public relations to elevate the visibility and appeal of farm attractions across the UK. NFAN’s mission to unite and support the farm attraction industry aligns seamlessly with our commitment to promoting and enhancing the visitor experience at farm parks. Through our collaboration, we aim to contribute to the growth and success of NFAN members.
Here’s just a few of the benefits of our NFAN membership in detail:
Spreading NFAN’s story and standards
NFAN is an influential voice in the farm park industry. We will actively contribute to NFAN’s initiatives by strategically promoting farm attractions, sharing success stories, and highlighting unique features that make each member stand out. This involvement allows us to contribute to the shaping of industry standards, such as the Industry Code of Practice and the Animal Attraction Assured Scheme.
Industry insights and tailored support
As a trade member who already works with many farm parks we bring valuable marketing and PR insights to NFAN and its members. Our membership means we have access to industry insights to stay ahead of trends that benefit our clients and help their businesses grow. We’re committed to helping farm parks thrive in today’s competitive tourism landscape.
Exposure for Talking Tortoise
We’re very excited that our company details will be featured in the Trade Members section of the NFAN website. This part of the website helps with exposure to NFAN members who regularly seek suppliers. We also have the opportunity to be featured in the quarterly ‘Trade Member News’ e-newsletter.
New connections
One of the best parts of being part of NFAN is the ability to connect with like-minded individuals in the industry. From networking events to NFAN’s exclusive facebook group, we’re looking forward to interacting with new people and visiting some farm parks that we may not have known existed before.
Talking Tortoise is not just joining NFAN as a trade member; we are embarking on a journey to co-create success stories within the farm attraction industry. By combining NFAN’s commitment to supporting the farm park industry with our proficiency in marketing and PR, we aim to leave a lasting impact on the farm park landscape.
